Whatever business you're in, versions of the same problem arise, have the same decision model and solutions to achieve your objectives. We call these playbooks. We tailor the correct play to each situation we are trying to influence, broken down into four broad categories: growth, systems, turnaround and lifestyle.
Accelerate client growth with current service offering by doubling down on competitive advantage and using channels proven to work
Open new channels to win new clients, installing referral program with existing clients and offering same product that is proven
Add additional product and service lines to existing passionate followers (horizontal and vertical integration opportunities)
Expanding your footprint geographically, or target new corollary versions of the your successful channels and partnerships
Partnering with contemporaries that share a target market, but are not in competition creates a win-win for both partners
When you're hyper-focused on your business, the big picture can become lost. A strategic rest will align the organization around your mission
Playbook
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